Beltelecom became the winner of the 10th Anniversary Consumer Recognition Award “People's Mark” in four nominations at once. The results of the competition were announced on December 1.

There is no professional jury in the Award, it is the consumers who decide which brands can compete for the win. According to the results of open voting, which was held in all regions of Belarus, Beltelecom was recognized as the leader in the nominations “Internet provider service package” – YASNA trademark; “Online TV” and “Interactive TV” – trademarks of ZALA. For the first time, Beltelecom was also awarded a special nomination - "People's Recognition".

General Director of RUE Beltelecom Yuri Petruchenya:

- For the third time we receive the award "People's Brand". This is a high assessment and at the same time a high responsibility. The trust of subscribers is perhaps the main indicator of success and an incentive for our team. It's nice to know that YASNA and ZALA brands are trusted by millions of users. We will continue to work to ensure that the most modern technologies and services under new brands become successful!

YASNA brand took first place in the nomination “Internet provider service package”. YASNA line is the undoubted leader in the segment of integrated solutions for the population. Out of 13 options for various packages, each subscriber will find the necessary set of services. The Internet, telephone communication and television can be supplemented with the services “Smart Home”, “Video Control”, game and film resources. Convenience also lies in the fact that all services are combined into one contract and paid for by a common payment.

ZALA brand won in the nominations “Online TV” and “Interactive TV”. ZALA combines interactive, terrestrial and Internet television from Beltelecom. Interactive TV allows you to control TV channels - pause, watch programs previously aired, get acquainted with the program and more. And with SMART ZALA, your favorite programs are available wherever the Internet is. Digital quality, a wide selection of channels, the presence of thematic packages of different genres have determined the success of ZALA.

Beltelecom constantly improves its work, launches new technological projects, pays close attention to the reliability of services. On the eve of the new year, “People's Mark” has become a kind of result of work, a prestigious award for professionalism and quality. Thank you for your trust!

The “People's Mark” is an annual award that determines the country's leading brands through an open vote of the population in the media.